Search Engine Optimisation (SEO) for Business Training

Course Description

Right now, potential customers will be searching for your products and services ‐ and if they don’t find their way to your site, you could be deferring them to a competitor. Imagine if your website could rank above your competitors’, using the kind of search terms that turn your visitor traffic into revenue. When it’s done well, search engine marketing can give search engines exactly what they need to put your website in a prime position on Search Engine Results Pages.

The key is understanding what search engines need ‐ and since 90% of all searches in the UK are via Google, this pretty much means understanding Google. This course will explain the proven techniques that will help you reach and maintain the number one results spot.

Search Engine Optimisation for Business Training

Course Information

Course Number Course Validity Course Duration Course Assessment Course Accreditation Course Approvals
VEL0427-80 minutesFormal (multiple choice)CPD-

Course Modules

Module No. Module Name Pass % Required
1Introduction to SEO70
2Link Building70
3On‐Site SEO70
4Social Media as part of SEO70
5Local Search70
6Pay Per Click (PPC)70

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Course Downloads

System Requirements

  • Browser: Up to date web browser
  • Video: Up to date video drivers
  • Memory: 1Gb+ RAM
  • Download Speed: Broadband (3Mb+)
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